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As a rapidly developing country, India is also going rapidly digital. All of us involved in retail have known this for a long time. It’s just that the adoption of e-commerce and the digital economy has sped up due to the pandemic and lockdown situations. There’s no doubt that the retail market is recovering, but it’s also true that customer behaviour has changed, and now more than ever, it’s important for retailers to have an online presence so they can reach a wider customer base, and improve their profits.
There’s good news!
Many retailers who saw even as much as 60 to 70% decline in sales during the lockdown are now witnessing an increase in the market share, and it is home-delivery services that are proving to be the game-changer, helping independent retailers go back to their pre-COVID revenue. Digital transactions that took a 60% dip in April, have also returned to normal since then.
Improvise. Adapt. Overcome.
In 2020, India saw a distinct growth in the digital industry, and as the year progressed, the shift in customer behaviour has made it necessary for local retailers to go online.
But, setting up an online store is a process that comes with challenges of its own, doesn’t it?
magicStore is a revolutionary product offering from magicpin. A game-changer, that can help retailers set up their online store within just 5 minutes, and start selling directly not just to existing customers, but to a much wider base of potential buyers! The store is set up for FREE and there is NO COMMISSION on the orders that a merchant receives on his online store.
Sounds too good to be true? That might be so, but it’s still true!
Why wait? Set up YOUR online store today! Click here to start now!