In recent years, the fashion industry has witnessed a significant shift towards sustainability and ethical practices. In India, a growing number of influential figures have emerged as champions of sustainable fashion, setting an example for others to follow.
From designers to models and activists, these icons are at the forefront of the movement, driving positive change and revolutionizing the way we perceive and consume fashion. Join us on a journey as we delve into the world of sustainable fashion icons in India.
Rina Singh, the creative force behind the label Eka, has been at the forefront of sustainable fashion in India for over a decade. With a focus on handcrafted textiles and traditional techniques, she advocates for slow fashion and fair trade. Her designs celebrate the beauty of imperfections and empower local artisans, making her a true icon in the sustainable fashion landscape.
Image Courtesy: The Voice Of Fashion
Anita Dongre, a renowned Indian fashion designer, has successfully merged style with sustainability. Her brand promotes eco-friendly practices and supports rural artisans through initiatives like Grassroot and Pink City. By using organic fabrics, promoting ethical production, and embracing sustainable business models, Dongre has become a key figure in the sustainable fashion movement.
Image Courtesy: Lifestyle Asia Hong Kong
Although not an Indian national, Livia Firth deserves recognition for her significant influence on sustainable fashion in India. As a co-founder of Eco-Age and a vocal supporter of ethical fashion, she has collaborated with Indian designers and brought global attention to India's sustainable fashion landscape. Her work has helped shed light on the importance of responsible production and consumption.
Image Courtesy: The Guardian
Diya Mehta, the founder of the luxury brand SVA, is redefining the concept of luxury by incorporating sustainability into her designs. With a commitment to using natural fibers, promoting fair trade, and working closely with local artisans, Mehta showcases the possibilities of creating opulent fashion while respecting the environment and promoting ethical practices.
Image Courtesy: India.com
Archana Rao is renowned for her unique approach to fashion, emphasizing upcycling and repurposing materials. Her brand, Frou Frou, embraces sustainability by breathing new life into discarded fabrics, creating exquisite garments with a distinct aesthetic. By challenging traditional notions of fashion and embracing eco-conscious methods, Rao inspires others to think outside the box and make sustainable choices.
Image Courtesy: Verve Magazine
Let us celebrate and follow the footsteps of these icons as we champion ethical style and embrace sustainable fashion as a way of life.
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